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Born in Westcliff, Colorado, the artist Adolph Treidler (1886-1981) studied at the California School of Design in San Francisco from 1902 to 1904. By 1909, Treidler had relocated to New York City, where he studied painting and life drawing under the Ashcan School painter Robert Henri at his Henri School of Art. Treidler enjoyed a long career as an illustrator, both of advertisements and covers for several magazines, including McClure's, Harper's, and the Saturday Evening Post. During World War I, Treidler produced numerous posters for the United War Work Campaign, many of which advocated for women workers in munitions plants. He again designed posters during World War II, serving as the Chairman of the Pictorial Publicity Committee for the Society of Illustrators. Treidler is also known for his advertisements for the car manufacturer Pierce-Arrow, as well as his images that promoted tourism in Bermuda.
Adolph Treidler's "Make Every Minute Count for Pershing," undated
Treidler's graphic poster was one of many focusing on the home-front manufacturing effort during World War I. General John J. Pershing led the American Expeditionary Forces during World War I.