Norman Bel Geddes Database
Job 301, Electrolux Vacuum Cleaner, 1934-1935
Summary: With the goal of making the Electrolux vacuum cleaner “as far as possible the complete household servant,” Bel Geddes’s design simplified manufacture, improved suction and cleaning power, which reduced weight and noise, made dust bag removal easier, improved the glide function, and, with the addition of attachments, increased the appliance’s functionality to include, perhaps somewhat improbably, the “washing of rugs, spray painting, de-mothing of fabrics, and hair drying.”