University of Texas at Austin

[Florence] Vandamm (b. London, 1883-1966)
Franklin Simon window display, "New Spring Shoes"
Ca. 1929
Gelatin silver print
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Norman Bel Geddes Database

Job 134, Franklin Simon Display Window, 1927-1946

Summary: From 1927 to 1929 Bel Geddes designed store window displays for the Franklin Simon department store on New York City’s Fifth Avenue.


(click image for description)

Box/Location Folder Description
box 7 134.1 Proposal letter sent to Adam Gimble, Saks & Co. 18Apr1927. Letter sent 8Apr1927. Memo [1927].
oversize box 7 134.1 Saks & Co. display window layout 1927
box 7 134.2 Job History 1946. Memo 1940. Photo captions. Clippings 1927-1935.
box 7 134.3 Mounted typescript and clippings with ms. annotations. Horizons Chapter 13.
photo box 2 134.1 8 Photographs of window displays (1 mounted with clippings).
photo box 2 134.2 59 Photos of displays (2 with captions) 1927-1929.
photo box 2 134.3 25 Record Copy Book photographs.
box 7 134.4 Publicity --- Clippings, offprint 1929-1931.
box 7 134.5 Record copy book labels (photos separated).
oversize box 7 134.2 Publicity --- Clippings 1927, 1935.
damaged flat files, drawer 1 134.1 2 NBG watercolors of mannequins.

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