Norman Bel Geddes Database

[Florence] Vandamm (b. London, 1883-1966)
Franklin Simon window display, "New Spring Shoes"
Ca. 1929
Gelatin silver print

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Job 134, Franklin Simon Display Window, 1927-1946

Summary: From 1927 to 1929 Bel Geddes designed store window displays for the Franklin Simon department store on New York City’s Fifth Avenue.

(click image for description)

Box/Location	Folder	Description
box 7	134.1	Proposal letter sent to Adam Gimble, Saks & Co. 18Apr1927. Letter sent 8Apr1927. Memo [1927].
oversize box 7	134.1	Saks & Co. display window layout 1927
box 7	134.2	Job History 1946. Memo 1940. Photo captions. Clippings 1927-1935.
box 7	134.3	Mounted typescript and clippings with ms. annotations. Horizons Chapter 13.
photo box 2	134.1	8 Photographs of window displays (1 mounted with clippings).
photo box 2	134.2	59 Photos of displays (2 with captions) 1927-1929.
photo box 2	134.3	25 Record Copy Book photographs.
box 7	134.4	Publicity --- Clippings, offprint 1929-1931.
box 7	134.5	Record copy book labels (photos separated).
oversize box 7	134.2	Publicity --- Clippings 1927, 1935.
damaged flat files, drawer 1	134.1	2 NBG watercolors of mannequins.

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